How a Mortgage CRM Helps with Social Media Marketing
Jul 26, 2020Busy mortgage bankers and brokers can benefit from social media marketing, but to do it best, a mortgage CRM system is essential.
Mortgage Marketing Tools Every Loan Officer Needs Today
Jul 21, 2020Much has changed in the world of mortgage marketing tools. Digital mortgage software and mortgage CRM systems make marketing more efficient than ever before.
7 Elements that All Mortgage Marketing Postcards Should Have
Jul 15, 2020Designing the perfect mortgage marketing postcard can be challenging. In order to make sure your campaign is successful, make sure you have these 7 elements.
How to Pick the Right Mortgage Email Marketing Software
Jul 08, 2020Mortgage email marketing goes well beyond typical concerns about improving open rates. Mortgage marketers must think about compliance, the mortgage process, cobranding and more.
3 Ways to Measure the Success of Your Mortgage Email Marketing
Jul 02, 2020Look beyond click through rates to measure the effectiveness of your mortgage email marketing. Here are 3 ways top mortgage CRMs can help you dig deeper to identify your most effective messages.
Cure These Productivity Pain Points With Mortgage Marketing Automation Tools
Jul 01, 2020As mortgage companies grow, their marketing teams increasingly rely on automation tools to centralize the management of marketing efforts and ensure brand consistency.
Close More Loans Faster with 4 Must-Have Marketing Automation Workflows
Jun 19, 2020As mortgage lenders field the tsunami of refi volume that has accompanied record-low interest rates, loan originators are struggling to manage the basic borrower communication that keeps loan pipelines flowing and customers happy. To manage unexpected spikes in volume and maximize the workforce efficiency, loan originators need tools that allow