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HousingWire Insider 2021

Surefire Vice President of Customer Success and Service Adam Josephson Named HousingWire Insider

Sep 01, 2021

The Top of Mind team is thrilled to announce that Adam Josephson, VP of customer success and service, has been named a 2021 HW Insider by HousingWire magazine. The award honors 100 operational superstars in housing who are driving their companies and clients forward.


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Josephson has architected a top-notch customer journey that has led Surefire to achieve a customer satisfaction score of 97% and establish itself as the mortgage industry’s most-used CRM and marketing automation platform. In the two and half years Josephson has been with the organization, he has honed customer service and success systems into a science, improving customer time to go live by 36%, delivering on 175 unique product requests, launching a professional services division with an average 45% month-over-month growth rate and developing customized ROI reporting for Surefire clients.

“Adam has been instrumental to Surefire’s success. His ability to put himself in the customer’s shoes is what our customer success team is all about,” said Surefire CEO Bill Hayes. “We are extremely proud of Adam and thank HousingWire for recognizing his contributions to Surefire’s success.”

“The winners of our Insiders award are an incredible group of doers that we’re proud to recognize for their essential contributions to their companies and the larger mortgage and real estate ecosystem,” HousingWire Editor in Chief Sarah Wheeler said. “Everyone on this year’s list is a crucial part of their company’s success, and we’re honored to give them the spotlight.”

Now in its sixth year, the HW Insiders award program recognizes industry professionals who are behind the scenes helping move the needle for their organizations. The full list of 2021 Insiders honorees can be reviewed at


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