There are countless loan origination systems for mortgage professionals to choose from. Still, mortgage brokers should always proceed with caution before signing a contract with a mortgage technology vendor. Otherwise, they might end up with an unsophisticated or buggy tool that delivers more headaches than ROI. Before writing a check to an LOS vendor, mortgage brokers need to understand how a loan management platform could enhance their business.
Determine your business needs and goals
The first step a mortgage broker should take to determine measurable, achievable business goals is understanding their target markets and the specific clients they want to work with. A solid foundation of understanding will help brokers tailor their services and develop a marketing strategy that attracts their ideal consumer base. Then, mortgage brokers should review their financial performance over the past year to ensure their business goals are achievable.
Quantitative insights help brokers identify specific areas to improve, like reducing costs or increasing revenue. Mortgage brokers can use these insights to inform a precise and repeatable action plan that outlines steps to achieve their business goals. For instance, a broker with poor engagement metrics may want to prioritize new marketing strategies, while low profitability may be solved by implementing new revenue-building technology.
Evaluate software providers
Adopting a new mortgage technology requires brokers to sacrifice the cost of a platform along with time and effort to implement and learn the new system. Here are some helpful questions that mortgage brokers should ask mortgage technology providers before entering an agreement:
- What is the scope of your mortgage technology solution, and how does it integrate with other platforms?
- How is your solution specifically tailored to the needs of mortgage brokers, and what features does it offer that differentiate it from other solutions?
- How has your technology helped other mortgage brokers increase their efficiency, productivity, and profitability?
- Does your tool ensure data security and compliance with industry regulations?
- What type of support do you provide to your clients?
- How do you ensure that your technology remains scalable and adaptable to changes in the mortgage industry?
Consider the total cost of ownership
Ultimately, mortgage brokers must consider whether the benefits of a new loan origination system justify the costs. To make a fully informed decision, brokers should carefully evaluate the potential for return on their investment — whether it’s increased efficiency, improved customer service or higher loan volumes — against the total cost of the LOS platform.
Ask for demos and references
Before purchasing a new digital solution, it’s important to thoroughly vet the system and its provider to ensure it will be an effective and meaningful addition to the broker’s tech stack. Requesting a personalized demo can help the mortgage broker assess the features and capabilities of the digital solution so that they can make the best-informed decisions for their business.
Talking to existing vendor customers or requesting customer testimonials can also help mortgage brokers gather feedback on the average user’s experience with the solution. Customer feedback can learn about the vendor’s level of broker-focused support, the quality of the solution and any potential challenges they may face during implementation.
Check for compliance and security
Like all loan originators, mortgage brokers are obligated to maintain compliance with rules and statutes implemented by governing institutions like the Consumer Financial Protection Bureau (CFPB), the National Credit Union Administration (NCUA) and the Federal Financial Institutions Examination Council (FFIEC). When selecting a loan origination system, a mortgage broker should prioritize compliance and security features that help ensure they operate within legal bounds and, perhaps most importantly, protect sensitive borrower information against cyber-attacks and data breaches.
A loan origination system should be stacked with features that monitor compliance with all relevant regulations and guidelines, such as the Truth in Lending Act (TILA).
Implementing a Mortgage Broker Loan Origination System (LOS)
Once a broker chooses a new loan origination solution, they must implement, configure and optimize it for their business needs. Mortgage brokers should prepare to collaborate closely with their LOS vendor through the implementation phase, which may require actions like setting up user accounts and permissions, attending product training and configuring workflows and integrations.
Training and support for users
To wield their loan management system effectively, brokers must first invest time in learning how to use it. Fortunately, high-quality mortgage technology vendors offer comprehensive training and ongoing support to ensure brokers are comfortable with the new technology. Even after completing system training, brokers should continue monitoring and adjusting the system’s performance to optimize the user experience.
Integration with existing systems
As a broker assesses potential mortgage loan processing solutions, they must consider how the tool will mesh with their existing technology stack. Does the LOS platform they’re considering feature native integrations with popular broker customer relationship management (CRM) or business intelligence tools? If not, a broker may endure a drawn-out implementation process and face months of troubleshooting before their technologies finally communicate correctly.
Similarly, if a broker does not yet have a comprehensive lineup of digital solutions, they should ensure their loan origination system offers a robust feature set and is well-integrated with mortgage broker technologies they may want to adopt down the line.
Data migration and management
Generic loan origination software can help brokers perform essential mortgage tasks to a degree. However, a broker-focused solution’s layered data and sophisticated features can offer them an ever more modern, customized experience.
For example, when integrated with a point-of-sale (POS) platform, a mortgage broker loan origination system can facilitate the borrower application process, processing the loan and preparation for delivery to lender partners. While separate POS and LOS systems can be integrated using different mortgage technology vendors, certain LOS platforms offer a combined approach that helps to reduce the number of integrations required post-implementation.