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June Executive Chat: Elephants in the RoomJune Executive Chat: Elephants in the Room

June Executive Chat: Elephants in the Room

The Top of Mind team is dedicated to finding best practices for mortgage marketing professionals that yield results from day…

4 years ago
Zero-Party Data: What Is It, And Why Should Mortgage Marketers Care?Zero-Party Data: What Is It, And Why Should Mortgage Marketers Care?

Zero-Party Data: What Is It, And Why Should Mortgage Marketers Care?

As GDPR and CCPA legislation becomes commonplace and third-party cookie support expires at the end of this year, the data…

4 years ago
Marketing in Spanish and Beyond: How Loan Officers Connect With the Hispanic MarketMarketing in Spanish and Beyond: How Loan Officers Connect With the Hispanic Market

Marketing in Spanish and Beyond: How Loan Officers Connect With the Hispanic Market

Marketing in Spanish is one way loan officers can connect with the Hispanic market. Here’s why that’s important and how…

4 years ago
Functions Mortgage Professionals Need in Their CRM DashboardFunctions Mortgage Professionals Need in Their CRM Dashboard

Functions Mortgage Professionals Need in Their CRM Dashboard

A mortgage CRM dashboard should be rife with all the information today’s loan officer needs at their fingertips all day…

4 years ago
University Federal Credit Union Case StudyUniversity Federal Credit Union Case Study

University Federal Credit Union Case Study

University Federal Credit Union uses Surefire's email marketing for credit unions to create a memorable borrower experience.

4 years ago
Are You Sharing Milestones Between Surefire CRM and Your Floify Mortgage POS?Are You Sharing Milestones Between Surefire CRM and Your Floify Mortgage POS?

Are You Sharing Milestones Between Surefire CRM and Your Floify Mortgage POS?

Surefire CRM and Floify work in tandem to deliver more loans that close with rule-based workflows and best-of-breed communications.

4 years ago
5 Ways to Take Loan Officer Landing Pages From Good to Great5 Ways to Take Loan Officer Landing Pages From Good to Great

5 Ways to Take Loan Officer Landing Pages From Good to Great

Loan officer landing pages must stand out in the digital landscape to capture quality mortgage leads. Here are 5 tips…

4 years ago
The Trending Mind Live | Sales BoomerangThe Trending Mind Live | Sales Boomerang

The Trending Mind Live | Sales Boomerang

Watch Sales Boomerang and Surefire as they uncover the secrets to retaining clients for life with opportunity alerts.

4 years ago
The Trending Mind Editor’s Cut: Sales BoomerangThe Trending Mind Editor’s Cut: Sales Boomerang

The Trending Mind Editor’s Cut: Sales Boomerang

Sales Boomerang and Surefire help mortgage lenders uncover and win business opportunities with existing customers.

4 years ago
Top of Mind Networks Director of Customer Growth Ryan Minard Honored as 2021 HousingWire Rising StarTop of Mind Networks Director of Customer Growth Ryan Minard Honored as 2021 HousingWire Rising Star

Top of Mind Networks Director of Customer Growth Ryan Minard Honored as 2021 HousingWire Rising Star

Ryan Minard has been honored as a 2021 HousingWire Rising Star for his commitment and effectiveness as a customer success…

4 years ago