• Mortgage CRM

    Our turn key solution automatically sends 24 letters and greeting cards to each borrower for five years after closing. We will also send a monthly email campaign to your database. And your clients will love the unique closing gift we deliver for only $10!
  • Surefire System

    Our exclusive Surefire System automatically identifies red-hot lending opportunities that reside in your database such as rate/payment reductions, clients with their home listed on MLS, equity thresholds, etc.
  • The $10 Closing Gift

    We have developed a closing gift that keeps you Top of Mind for as long as your borrower owns their home. Find out why we call it The Business Card That Never Gets Thrown Away. Each is customized with your logo and is shipped to your client for only $10.

Recent Blog Entries

David Orsini's Gravatar A Tweet Is Not a Status Update - LinkedIn Misses The Mark - David Orsini (1 Comment)
LinkedIn has long been a successful tool for users to build their online, professional identity. Notice that I stressed the word professional. The status update is a relatively new feature of LinkedI...
Scott Evans's Gravatar Five Tips on How to Close Your Loans Faster - Scott Evans (0 Comments)
Want to Close Loans Quicker? In the new world of mortgage disclosures, HVCC and ridiculously overzealous underwriters, timeframes to close a loan have grown.  It is not uncommon to have a closing...
Troy Wilson's Gravatar 10 Voicemail Strategies that Get Sales Calls Returned - Troy Wilson (3 Comments)
Image by Kim / Apps via Flickr What do 90% of your daily sales calls turn into? Voicemails. However, if I were to peek into your sales training routine I am guessing I would see a lot of w...
Mark Green's Gravatar Seth Godin on Lifetime Value - Mark Green (0 Comments)
When the godfather of Permission Marketing speaks on lifetime value, there's only one thing for an aspiring mortgage CRM blogger to do:  let the master do the talking. Embracing Lifetime Value...
Victoria Del Frate's Gravatar Is Your Attitude Attracting or Repelling Opportunity? - Victoria Del Frate (2 Comments)
On several occasions I have had this dialogue with clients: Client: I’d like to grow my purchase business by developing more worthwhile Realtor relationships. Coach: Great goal! What are you willin...
Mark Madsen's Gravatar Distractions and Shiny Objects - What's Your Vice? - Mark Madsen (1 Comment)
Hi, My name is Mark, and I'm a dysfunctional blogger.... Well, not all of the time, but there are days that I'll spend 8 hours looking at a computer with nothing to show for it. Sure, lots of e...
Mary Schaber Eyler's Gravatar Confessions of a Contract Processor: Get around HVCC with DU Refi Plus! - Mary Schaber Eyler (1 Comment)
Mary's True Confessions: Under Estimate and Over Deliver! Would you like to get paid quicker? Increase your pull-through knowing you've sold a deal that is going to close? Structure your dea...
Mark Green's Gravatar Lending Tree Predictably Changes Pricing Model - Mark Green (1 Comment)
If you and I have ever talked candidly about the lead-gen model, you know how opinionated I can get at the prospect of placing your customer acquisition eggs into someone else's basket. Well the s...
Mark Green's Gravatar How To Pipe Linked In Network Updates Into Google Reader - Mark Green (0 Comments)
Short and sweet.  Here's a 3-minute video I created that shows how you can bring Linked In Network Updates into your Google Reader.  Below the video, I've provided a few other helpful articles about...
Mark Green's Gravatar Revisiting Gary Keller's 33 Touch Strategy - Mark Green (0 Comments)
I wrote an article over the weekend at my favorite real estate blog:  Bloodhound Blog.  In Gary Keller's masterpiece, The Millionaire Real Estate Agent, he recommends a "33 Touch" per year frequency...